Marketing Manager - North Africa - Skincare

Cairo CDI €76.180 - €85.703 par an Voir la description de poste
As the Marketing Manager for our client, you are responsible for leading and executing marketing strategies to drive brand growth, market share, and customer engagement for their skincare category covering North Africa.

Ajoutée le 20/12/2024

  • Multinational consumer skincare manufacturer with operations in Africa
  • Leading a $50M USD annual marketing budget for a high performing category

À propos de notre client

Our client, a leading manufacturer & distributor of consumer care products with a large presence in Africa is currently expanding their distribution in North Africa. Due to this expansion, they are currently seeking a Marketing Manager to drive their marketing initiatives for their business which is based out of Cairo, Egypt.

Description



Reporting to the Chief Marketing Officer, Your main responsibilities are outlined below:

  • Effectively drive brand equity & penetration through local relevance and communication within the North Africa markets
  • Identify strong strategies catering the consumer needs & the evolution of market dynamics while driving cost efficiency
  • Set Country Marketing strategy and roadmaps to deliver country objectives (NS, IMS, Gross Margin, Market Share and EBITA)
  • Lead & Execute the Annual Marketing Plan (4P's) while ensuring the alignment of direct & functional management
  • Manage relationships with external agencies, influencers, and stakeholders
  • Track and analyze the performance of marketing initiatives, ensuring a high ROI
  • Oversee the marketing budget and ensure effective allocation of resources



Profil recherché

Minimum 10 years of experience as a Marketing Manager, preferably within multinational FMCG or skincare sectors covering North Africa
2 years of leadership experience with the ability to motivate employees
Proven track record of developing and executing successful marketing strategies in Africa is preferred
Strong understanding of digital marketing, social media platforms, and influencer partnerships
Excellent communication and presentation skills
Fluency in English and Arabic is required; French is a plus
Ability to work in a fast-paced environment and manage multiple projects simultaneously

Conditions et Avantages

Local competitive package + allowance and annual bonus

Contact
Ridge Fernandes
Indiquer la référence de l'offre
JN-122024-6623180

Résumé du poste

Spécialisation
Digital, Marketing & Communication
Sous-secteur
Produits de Grande Consommation (PGC)
Secteur d'activité
Agence & Media
Localisation
Cairo
Type de contrat
CDI
Nom du consultant
Ridge Fernandes
Référence de l´offre
JN-122024-6623180